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About RETechnology

RE Technology is a FREE member benefit to all MRIS customers! Sign up at RETechnology.com!

About RE Technology - RE Technology, Inc., is the most comprehensive real estate technology website, reaching over 657,000 real estate agents and brokers. By embedding directly into MLS systems across North America, RETechnology.com makes it easy for agents to access clear product descriptions, objective product reviews, and stay current with technology trends. Providing a rich assortment of tutorials, how-tos and technology training articles, RE Technology helps agents understand the benefit technology can bring to drive business and how to strategically implement them. RE Technology, Inc., is colored with user ratings and comments, creating a rich community of product feedback and user-driven endorsements.

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Free For MRIS Customers: Take Advantage of RETechnology!

September 30, 2011  |  by RETechnology

Did you know RETechnology is offered as a FREE member benefit in MRIS? Sign up now through mris.retechnology.com or the RETechnology Matrix tab. Once you have accepted your terms of use and set up your password you are free to access RETechnology for FREE  – have fun with product overview and the most timely Real Estate Industry news articles available!... Continue Reading

RE Technology engage

Engaging Your Customers to Better Serve Their Needs

September 16, 2011  |  by RETechnology

Social media differs in a very fundamental way from traditional websites. Where a traditional website’s content is static, social media updates in real time with the contributions of users. Real estate technology solutions are also making it possible for REALTORS® to facilitate interactive engagement throughout the home buying and selling process for their clients. Engagement leads to Interaction The strength... Continue Reading

QR code mistakes to avoid

The Top 10 Mistakes To Avoid When Integrating QR Codes Into Your Marketing Tactics

August 23, 2011  |  by RETechnology

We are at about the 18 month mark where QR Codes have, and continue to be rapidly adopted as a bonafide marketing technology for REALTORS®. Still, despite the explosive uptake in the technology we are noticing that many are still not using it the best ways possible to optimize results. Here are the most common pitfalls and what not to... Continue Reading

Web Hosting

RETechnology Tip: Who Should I Host My Blog With?

August 4, 2011  |  by RETechnology

I get this question a LOT – Who should I host my blog with? The problem with WordPress hosting (or hosting in general) may be there are just too many options to chose from. Sometimes I wish there were just two to three web hosting companies, not 500 million. OK, there probably aren’t 500 million web hosts out there. But... Continue Reading

Facebook

RETechnology Facebook Tips: Use Facebook as Your FREE Marketing Platform

July 27, 2011  |  by RETechnology

Would you invest your time in marketing yourself or your brokerage on a free platform that has 750 MILLION people? Welcome to Facebook. I can only assume that at least a few of those millions are in your area and in the market for buying or selling a home. So are you using this arena to the absolute best of... Continue Reading

for rent

If You’re Not Promoting Rentals, You’re Missing The Boat!

July 5, 2011  |  by RETechnology

The world has changed. Many consumers that used to want to live the “American Dream” of homeownership have given up on that dream – at least for now – and have turned to renting, instead of buying. They may have lost their home, or simply don’t believe that buying a home is a good investment anymore. Still others simply cannot... Continue Reading

Facebook Retech

Are You Maximizing Your Facebook Presence as a REALTOR®?

June 17, 2011  |  by RETechnology

Facebook is the king of social media. As one of the first websites to thrive on user generated content, it continues to grow in popularity. With more than 600 million users worldwide, it ranks among the top three most popular sites – surpassing Google™ in traffic at one point in time. Facebook has inspired an unprecedented number of people to... Continue Reading

ReTech 6.10.2011 blog

Helpful Hints for Real Estate Blogging

June 10, 2011  |  by RETechnology

According to the 2011 NAR Member Guide, 90% of all dues paying members do not blog. What this means is that there is room for you, as an agent or broker, to get involved in this form of online marketing and be successful. Blogs can be a useful marketing tool in becoming a well known agent or broker in your... Continue Reading

RETechnology 6.3.2011

RETechnology’s Tip on Shortening Response Time and Converting More Leads

June 3, 2011  |  by RETechnology

Studies have shown that, the more time elapses between receiving a lead and following up on a lead, the less likely that lead will convert to a sale. In fact, research indicates that increments as small as 5 minutes can make a big difference in lead conversion. If you think about it, it’s easy to understand why. You have only... Continue Reading

Facebook RETech 5.26.2011

RE Technology’s Social Media Emergency Response Kit

May 27, 2011  |  by RETechnology

Social media is still the Wild West, with few unequivocal rules for success. While most people agree that professionals should establish a presence on Facebook, they’re often divided on how this should be accomplished. The primary point of contention: drawing the line between a personal and professional presence.       There are several possible approaches: Create a personal Facebook... Continue Reading

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