There has been no shortage of news coverage (even a brief appearance in last night’s episode of Modern Family) about real estate agents turning to drones to take aerial pictures, but as this new technology takes off a few cautionary tales have begun to emerge. One of them comes from Bethesda, Md where a team of agents did successfully use a drone to film a tour of a neighborhood, but as Inman News reports it was not without a few lessons learned along the way. Tall trees, curious neighbors, and the need for the operator to stand in the middle of the street are just a few of the obstacles they had to overcome. The New York Times also ran a story that mentions drones used for commercial purposes are in a legal gray area with FAA regulations (the article also includes a video with the memorable tag line Drone It. Own It.). Just last month NAR put up a quick video with some legal experts explaining the parameters real estate agents should abide by. Go here to watch the four minute clip.
We’re very curious if anyone has had success using drones to market properties. Or if you are thinking about using them but have some concerns. Please let us know your questions and/or thoughts as we continue to follow this new trend.