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Fun Facts from Adweek

June 2, 2011  |  by Marie




From the May 23-29 issue of Adweek:

  • Twitter has more than 165 million users, 50% of them use Twitter Mobile
  • On average Amercians spend 2.7 hours per day socializing on their mobile device.   That’s 2X the mount of time they spend eating, and over 1/3 of the time they spend sleeping
  • 72% of smartphone users said they would be likely to recall an ad using a QR code
  • People that use Facebook on their mobile devices are twice as active on Facebook than non-mobile users
  • Women ages 35-54 are the most active group in mobile socialization
  • 19% of all mobile phones are now smartphones

Sources: MGH, Facebook, Microsoft Tag, Gartner

Posted in Blog

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One response to “Fun Facts from Adweek”

  1. mariestill says:

    And the most disappointng one 85% of children own a phone, only 73% own books at home. I'm happy to say my kiddos are in the 73%, we love books!

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