By Zoe Eisenberg
RISMedia recently caught up with Robyn Burdett, Associate Broker and Vice President of RE/MAX Allegiance in Burke, Virginia to talk about how Pop-a-Note is helping her marketing and sales efforts.
How does Pop-a-Note fit into your marketing plan? I like to send an email once a month that is auto generated that I do not have to do anything with. I chose not to have it real estate related because my clients and prospects need to know me as a person who offers more than just buying and selling a home. Social media has taken us to a new level of interaction and I use Pop-a-Note to add to that.
What has your overall experience been with the communication system? Very good. I really have not gone on much since I set it up except to add more clients to it.
Would you mind telling me about some of the responses you have received? There are some times when something goes out that I get a response from someone. On a recent note on inexpensive places to go on vacation, I had three people who have moved out of the area send me something back, asking if my home was available for their next vacation. I had several comment that they did not know that I like a certain movie or book. The trivia that was attached to the email was very interesting.
On August 28th from 10-10:30am, join RISMedia for a webinar about their new Pop-a-Note system. Pop-a-Note builds relationships and keeps you in touch with your clients with fun and interesting facts, not the same old boring sales pitch! Click here to register!